This type of tourism has been developing in recent years as an alternative to traditional destinations of beach, sun and big cities. With many similarities to Ecotourism, rural tourism is the range of activities and destinies in rural areas, which allows overnight stays in houses or cottages, and engage in farming, textiles and even food processing , to live with the people of these places. Schools visits are also possible, where if the tourist wants, can lead materials for students, such as notebooks, pencils, pens, books or anything that contributes to education.
Unlike traditional tourism, rural tourism is developed in small towns and their activities contribute to the economic development of the region, with gains spread more equitably among different social sectors. Also, visitors enjoy the rural setting and connect to the local flora and fauna in an atmosphere of serenity and tranquility of these places.
The most visited and most attractive indigenous communities are: Creel in Chihuahua; San Juan Chamula in Chiapas and Zinacantán; Mennonite communities as Ciudad Cuauhtémoc in Chihuahua or Yalnón, in the state of Campeche; Santa Elena, in the state of Yucatán San Bartolo Coyotepec, Etla, San Martín Tilcajete and San Antonio Arrazola in Oaxaca among many others.